Free tool
Best time to post
A full week of hours instead of one best hour. One hour is always somebody else’s audience.
Free, no signup
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This free tool does not know your brand. The version inside the product reads your website first.
This free tool does not know your brand. The version inside the product reads your website first.
How the best time to post grid works
Pick the platform and say whether you sell to businesses or to consumers. You get a seven-day grid of hours shaded from best to quiet. A B2B audience is awake on the commute and inside the working day; a consumer audience is awake in the evening and at the weekend. Those peaks sit hours apart, so any single best time to post is wrong for one of them. The grid is a deliberately coarse rule of thumb, not platform data, and it is the same for every app you pick.
Why there is no single best time to post
Every list of "the best time to post" averages millions of accounts that are not yours. Your followers live in a timezone, work certain hours and open certain apps at certain moments, and the app you post on already records when. Instagram and TikTok show it in their analytics; LinkedIn does not, so there you test. The guides for Instagram, TikTok and LinkedIn on this site show where to look. Start with the grid, then replace it with your own numbers after about three weeks.
What you actually get
A seven-day grid of hours, not one number.
Separate patterns for B2B and consumer audiences.
A plan to replace the grid with your own data after three weeks.
Five things that make this work better
- Treat this as a starting hypothesis. Your own analytics beat any general benchmark after about three weeks of posting.
- Post consistently at a mediocre hour rather than sporadically at the perfect one. Consistency compounds. Timing does not.
- Convert the grid into your audience’s timezone, not your own. This is the most common mistake and it costs whole posting schedules.
- For B2B, the commute and the first working hour beat the evening. For consumer, the reverse.
- On TikTok the hour matters less than most guides claim. The algorithm keeps surfacing a video for days, so the trend window outweighs the clock.
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Questions people actually ask
What is the best time to post on social media?
There is no single best time to post. As a rule of thumb, business audiences are reachable on the commute and inside the working day, and consumers in the evening and at the weekend. Start there and replace it with your own analytics after about three weeks.
Where does the data come from?
It is not a dataset. The grid is the general rule of thumb for each audience type: business audiences on the commute and inside the working day, consumers in the evening and at the weekend. A starting point, not a measurement of your own followers.
Should I trust this over my analytics?
No. Once you have three weeks of your own data, use that. This is for the weeks before that.
Does the platform change the grid?
No, and that is on purpose. The picker offers TikTok, Instagram, YouTube, LinkedIn and Facebook, but what moves the grid is the audience type, not the app. Each app’s own analytics is where the platform difference shows up.
What does the heatmap in MyTrendView do differently?
It uses your own posts. The calendar in MyTrendView shades its best-times heatmap from your published posts once there are enough, uses an audience estimate or the platform norm before that, and labels which source it is showing.
Your next post is already trending somewhere.
Enter your website and see what MyTrendView finds for your audience.
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