Skip to content

Industry · Retail

Social media for local shops

MyTrendView builds the posts that bring people into your shop: new arrivals, the window display, staff picks and click and collect, as Reels and carousels published to Instagram, TikTok, Facebook and Pinterest. One shop fits Creator at €23 a month; several branches fit Pro at €110.

Free plan, no card. Your first 14 days include Creator Pack.

A reason to come in today

An online shop can list every product. A local shop can show what is on the shelf this week, who picked it and that it is there to try on. MyTrendView finds what is rising in your niche, compares it with the shops you compete with and builds the Reel or carousel from product photos, clips from the shop floor or stock footage. It does not sell your products; it gets your shop seen.

Covered

Nobody is covering this

What a shop can post

The best retail posts answer one question: why come in now?

  • New arrivals, shown the day they are unpacked.
  • Local stock: what is in the shop right now, in which sizes or colours.
  • Click and collect: how to reserve online and pick up, with your opening hours.
  • The shop window, filmed each time it changes.
  • Staff picks: one person, one product, one reason.
  • Instagram and TikTok shopping features where your account has them, used in those apps.

Prices in posts must be right

If a post names a price to consumers, it must be the final price including VAT, as the German Price Indication Ordinance (Preisangabenverordnung) requires. Goods sold by weight, volume, length or area also need the unit price, and a discount claim needs the lowest price of the previous 30 days as its reference. Check prices before a post goes out, especially one scheduled days ahead.

What you actually get

Trends in your niche, scored for purchase relevance and whether you can film them in the shop.

3 competing shops watched on Creator, 5 on Pro.

Reels and carousels from product photos and shop-floor clips.

Publishing to Instagram, TikTok, Facebook, Pinterest and Threads.

A calendar for seasons, sales and window changes.

A worked example

Unpacking the new delivery on the counter

TikTok

Producibility is high because the delivery arrives anyway and a phone on the counter is enough. Purchase relevance is high because the viewer can come in and hold the product the same day. Platform fit favours TikTok and Instagram, where people discover local shops.

Hook

“The new delivery just arrived. Here is what made it onto our shelves, and what did not.”

Built from a real video, linked to the original

Five scores per trend
Audience fit9.0
Purchase relevance9.1
Production feasibility9.4
Platform fit8.8
Trend velocity7.9

Where the week goes

Where the week goes
Photographing new arrivals3 hrs
Editing photos and Reels3 hrs
Answering “do you have this in M?” in messages3 hrs
Posting to each platform separately2 hrs
Checking prices in posts against the till1 hr
Example week without a plan (estimate)12+ hrs

Creator

One shop, one brand, 3 competitors and about 30 videos a month. Several branches or shops under different names fit Pro: 5 brands, 5 competitors, about 120 videos.

Pricing →

Your next post is already trending somewhere.

Questions people actually ask

What does it cost a shop?

Free costs nothing and needs no card: about 3 videos a month, 1 brand, 1 competitor, and every new account gets 14 days of Creator. Creator is €23 a month for one shop; Pro is €110 a month for up to 5 brands.

Does MyTrendView sell my products online?

No. It plans, builds and publishes posts. Shopping features on Instagram or TikTok run inside those apps, where they are available for your account.

We do not want to film. Does it still work?

Yes. Reels are built from product photos, short clips you already have or stock footage, with the message as text on screen. No AI-generated people appear in them.

What do I need to watch when I post prices?

Name the final price including VAT, add the unit price where it is required, and for discounts give the lowest price of the last 30 days. This is general information, not legal advice.

Your next post is already trending somewhere.

Enter your website and see what MyTrendView finds for your audience.

Free plan, no card. Your first 14 days include Creator Pack.