Privacy Policy

MyTrendView ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our web application and services.

Account Information: When you create an account, we collect your name, email address, and password (encrypted). We do not store passwords in plain text.

Brand & Business Data: Information you provide about your brand, industry, competitors, and target audience during onboarding and usage.

Usage Data: We automatically collect information about how you interact with MyTrendView, including pages visited, features used, and time spent.

Platform Data: When you connect social media platforms, we access publicly available data (trends, posts, engagement metrics) through official APIs and licensed third-party data providers. We do not access your private messages or personal social media accounts.

We use your information to:
- Provide, maintain, and improve our services
- Generate trend analysis, hooks, scripts, and content recommendations
- Personalize your dashboard and content suggestions
- Send you service updates and notifications
- Analyze usage patterns to improve user experience
- Process payments and manage subscriptions

We do not sell your personal information. We may share data with:
- Service providers: AI content generation providers, data infrastructure providers, payment processors (Stripe)
- Legal requirements: When required by law, regulation, or legal process
- Business transfers: In connection with a merger, acquisition, or sale of assets

We implement industry-standard security measures including encryption in transit (TLS 1.3), encryption at rest (AES-256), and regular security audits. Access to user data is restricted to authorized personnel only.

We retain your data for as long as your account is active. Upon account deletion, we remove your personal data within 30 days. Aggregated, anonymized data may be retained for analytics purposes.

If you are in the EU/EEA, you have the right to:
- Access your personal data
- Rectify inaccurate data
- Erase your data ("right to be forgotten")
- Restrict processing
- Data portability
- Object to processing

To exercise these rights, contact us at privacy@pulse.app.

We use essential cookies for authentication and session management. We use optional analytics cookies (only with your consent) to understand how MyTrendView is used. You can manage cookie preferences in your browser settings.

MyTrendView is not intended for users under 16 years of age. We do not knowingly collect data from children.

We may update this Privacy Policy from time to time. We will notify you of material changes via email or in-app notification.

For privacy-related inquiries:
Email: privacy@pulse.app
Address: MyTrendView GmbH, Musterstraße 1, 10115 Berlin, Germany